On September 14th–17th, 2023, Vietnam International Culture and Character Week 2023, co-organized by World Trade Center Binh Duong New City (WTC BDNC) and Korea Creative Content Agency (KOCCA), took place successfully at WTC EXPO.

The first educational and entertainment event in Vietnam is a combination of two series: Vietnam – Korea Character Licensing Fair and Learn & Play Festival, which gathered 120 booths, 100 businesses, 800 products and attracted about 10,000 visitors after 4 days of many exciting and meaningful activities.

The event brought a new breeze, facilitating the content creation industry and the education entertainment industry, helping businesses access a tool that promises to increase competitiveness, promote business efficiency, and continue improving the quality of the province’s human resources.